Researchers and students from all over Italy are currently taking up the fascinating challenge of redesigning a city and even a wine. This challenge involves creating a distinctive symbol that can tell the story of a territory and its history. It's all part of the "Design for a Better World" workshop, promoted by the Universities of Florence and Reggio Calabria, taking place in Marsala.
In the backdrop of this endeavor lies the pressing issue of climate change, involving researchers and scholars from around the world. While last year's workshop was held in Pantelleria, this year, Marsala was chosen as the city of focus. Participants will engage in guided tours, study sessions, and meetings until September 9th, when they will present the culmination of their research.
"The idea is to create a kind of 'Mediterranean alternative' that, through design tools, offers proposals and solutions to the most urgent issues of our contemporary world, starting with climate change," explains Professor Giuseppe Lotti from the University of Florence.
A particular focus will be dedicated to Marsala wine, the world's most famous fortified wine, which is currently in need of a revival that can highlight its history and identity. "We are working on a brand identity for Marsala," summarizes Professor Francesco Armato from the Mediterranean University of Reggio Calabria, "and we will present our project to the community."